JF Jones Jewelers

Founded in 1928, JF Jones Jewelers is a third-generation family-owned jewelry store proudly serving the Greater Rochester community for nearly 100 years. What began with founder Joseph F. Jones has been carried forward through three generations of the Jones family and is now led by his granddaughter, Brittany Jones. Today, JF Jones Jewelers is a woman-owned business with an all-women team, continuing a legacy of exceptional craftsmanship, personalized service, and community involvement.

JF Jones Jewelers offers a wide selection of fine jewelry, engagement rings, wedding bands, jewelry repair, watch services, appraisals, and jewelry restoration. The store specializes in custom design services and repurposing family heirlooms into meaningful new pieces. Unlike many retailers, all custom design work, repairs, and restoration services are performed in-house by skilled craftspeople, ensuring exceptional quality, attention to detail, and trusted service.

As Brittany Jones says, "Every piece of jewelry tells a story." Whether creating a custom design, celebrating life's milestones, or restoring a cherished heirloom, JF Jones Jewelers is dedicated to helping customers preserve and share those stories for generations to come.